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The $100 Million Mistake: What Top Casinos Know About Marketing That You Don’t
By 2024, online casinos will make US$36.7 billion worldwide. This shows how big the market is. But, it’s not just about spending…
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The Future of Affiliate Tracking: AI and Predictive Analytics
Did you know that around half of the target audience in the UK may never see your ads? This is because of…
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How to Set Up Custom Affiliate Tracking Parameters for Better Insights
Did you know custom affiliate tracking parameters can increase your income by up to 30%? This could greatly impact your WordPress website.…
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Measuring Affiliate ROI: Key Metrics and KPIs to Track
Did you know the affiliate marketing industry is set to grow from $19.2 billion in 2021 to $36.9 billion by 2030? That’s…
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Affiliate Link Click Fraud: Detection and Prevention Strategies
Did you know affiliate fraud is growing fast in the affiliate marketing world? A lot of fake activities, like false clicks and…
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The Impact of iOS 14 on Affiliate Tracking: Solutions and Workarounds
When iOS 14 came out, 70% of Apple users stopped sharing data with apps. This big change in how users want their…
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How to Use Affiliate Analytics to Optimize Your Marketing Funnel
Did you know global affiliate marketing spending is set to hit around $14 billion in 2023? Since 2010, its popularity has grown.…
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Overcoming Challenges in Cross-Device Affiliate Tracking
Did you know over half of CJ’s network uses Cross-Device tracking? This has led to millions in sales and commissions. It shows…
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The Role of Cookies in Affiliate Tracking: What You Need to Know
Did you know over 90% of affiliate programs use tracking cookies? These small pieces of code are key to the huge affiliate…